Roy Luwolt
Founder & Managing Director

As a child of American diplomats, Roy spent his childhood in over forty-five countries, giving him a unique perspective on both business and world affairs, particularly with regards to the nuances and dynamics of consumer behaviour.

On graduating from the revered Eli Broad College of Business in Michigan State, Roy began his career as a luxury brand strategist, working with leading global corporations in both Fashion and Finance to bring thought-leadership and accountability to their products, brands, and campaigns.

As Managing Director, Roy brings his panoply of international experience – garnered at organisations including ABC Television, Young & Rubicam and WPP – and a keen understanding of luxury to the launch and expansion of Malone Souliers™.